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Sony Pix and AXN launch on Tata Sky app

Multi Screen Media’s (MSM) English movie channel Sony Pix and English entertainment channel AXN have strengthened their presence on mobile devices by launching on Tata Sky’s mobile application.

Starting today, the channels will come alive on Tata Sky’s mobile app.

Subscribers of Sony Pix and AXN on Tata Sky will now get to watch their favourite movies and shows live and on the go.

Tata Sky chief content and business development officer Paolo Agostinelli said, “With the help of the Tata Sky mobile app, we have made our subscribers’ lives easier and enjoyable, as they can now carry their favourite shows anywhere they go.

The addition of Sony Pix, along with AXN, to the bouquet of over 80 channels on the app makes the popular movies and tele series genre an unbeatable combination.”

To activate, one needs to be an active subscriber of Tata Sky, download the free Tata Sky mobile app from the app store, and register the device.

Sony Pix and AXN EVP and business head Saurabh Yagnik said, “With the fast-paced life and ever-changing habits of young television viewers in India, live TV on mobiles is the next big thing. Due to the accessibility of high-quality internet services and app-friendly smartphones, this evolution is taking place at a dynamic pace. To cater to this changing need of our evolved viewers, we have partnered Tata Sky to launch Sony Pix on this platform and also further strengthen AXN’s presence in this space, thus reinforcing ourselves as thought leaders in the categories that we operate in.”

This service will be available on Android and iOS mobile devices, including Windows on PCs.
Yagnik added, “With the Tata Sky mobile app and our presence therein, we believe that we will be able to augment the viewing experience of our channels and buttress our position as the favourite destination for Hollywood blockbusters and of the best favourite shows from the US.

They will never be missed. Catch them from anywhere on Tata Sky Mobile.”
Viewers can watch Hollywood flicks like ‘The Amazing Spider-Man 2’, ‘Captain America’, ‘The Hulk’, ‘The Hobbit’, ‘Hunger Games: Mocking Jay’, ‘The Twilight’ series, ‘The Iron Man’ series, ‘Bond’ series on Sony Pix. They can also watch AXN shows like ‘Hannibal’, ‘The Orphan Black’, ‘24’, ‘Elementary’, ‘Sherlock’, ‘Dexter’, and ‘Californication’.


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