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Breaking News :  Videocon d2h unveils educational TV initiative for kids
Friday 26-June-2015, 19:09,
Videocon d2h unveils educational TV initiative for kids
MUMBAI:
Videocon
d2h
has
unveiled
a
new
initiative
aimed
at
preschool
and
elementary
school
aged
children.
The
company
has
launched
Smart
Services,
a
value-
added
bouquet
of
learning
activities
and
games
available
exclusively
to
Videocon
d2h subscribers. This banner includes
Smart Learning, Smart Kids and Smart
Games, all available on subscription
basis.
Smart Learning, targeting school aged
children under 14, will broadcast
science videos and interactive ways to
learn English. Smart Kids will cater to
toddlers and kindergarten kids with
nursery rhymes and stories. Each of
Videocon d2h’s Smart Services will be
offered at a subscription rate of Rs 45
per month.
In addition, one more value-added
service is expected to launch soon for
school going children. Called Smart
Education, it will also feature the
educational curriculum of various
boards.
“We strive to provide the best of
education based entertainment to our
subscribers, especially our young
audience,” said Videocon d2h
executive chairman Saurabh Dhoot.
“Keeping this in mind, we have
launched the SMART Services bouquet,
our learning based entertainment
content. The content is specially
designed and handpicked to provide the
best of learning to across all ages,”
Dhoot added.
Videocon d2h CEO Anil Khera asserted,
“Videocon d2h is launching its Smart
Services offering to capture the
imaginations of kids while helping
them learn. The rich content is
designed to help change the TV
viewing of children to a learning
viewing that brings joy and fun to
children through stories and easy-to-
comprehend videos.”
http://www.indiantelevision.com/dth/dth-...ids-150625
ANIL G
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