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Breaking News :  Zee TV readies stage for DID season 5
Thursday 25-June-2015, 12:52,
Zee TV readies stage for DID season 5
MUMBAI:
The
passion,
frenzy,
camaraderie,
rehearsals,
victories,
disappointments,
and
above
all
the
spectacular
talent
is
back
as
the
biggest
battle
for
the
coveted
title
will
soon
begin.
Hindi
general
entertainment
channel
(GEC)
Zee
TV
is
back with its flagship dance reality
show - Dance India Dance (DID)
season5, starting 27 June. Produced
by Essel Vision Productions, the
programme will air every Saturday-
Sunday at 9 pm.
Re-designing the format this season,
DID will present itself in the form of
the ‘Biggest Battleground of Dance’,
where each participant will scale new
horizons of perfection, poise,
presence and grace and challenge the
others to #BeatThat.
To groom and hone the talent is an
all-new trio of masters who bring
with them the renewed vigour of
youth, an undying passion for dance
and many years of training as dancers
and choreographers.
The panel includes DID season 4 judge
and choreographer Mudassar Khan,
Gaiti Siddiqui, who has been a coach
and creative guide for countless DID
stars over the years and DID season 2
finalist Punit Pathak.
The trio will each mentor a group of
contestants and polish their skills
through rigorous training, workshops
and choreography that push their
limits. While actor Mithun
Chakravarty will guide and motivate
contestants as the Grandmaster, Jay
Bhanushali returns as the host.
Essel Vision Productions business head
Akash Chawla believes that it was high
time for the channel to re-design and
break the predictability of the
format. “There have been four
seasons of DID so far. Not just that,
we had sub-franchises like DID Super
Moms, Lil Masters, not forgetting the
other dance reality shows which came
up after DID. From an audience point
of view, we thought this was the right
time to break the predictability of the
format, thus surprising audiences
with something which they might not
even expect from the show,” he adds.
Zee TV business head Pradeep Hejmadi
says that he wanted to get the
GenNext as masters for better
connect with participants and
audience. “With the young masters,
you can actually create that kind of
language and chemistry,” he reasons.
The 15 week season will see weekly
eliminations basis the judge’s
scorecards till it gets its top 10,
after which the junta will decide who
amongst their favourite contestants
will be the winner.
Chawla further explains that it is
just not an overnight job but takes
six-eight months of hard work before
the show goes on-floor. A nationwide
hunt to scout for India’s most
talented dancers began earlier this
year across 17 cities including
Mumbai, Delhi, Indore, Ranchi,
Guwahati, Raipur, Siliguri,
Chandigarh, Dehradun, Bhubaneshwar,
Jaipur, Patna, Lucknow, Kolkata,
Bengaluru, Nagpur and Vadodara.
Contestants underwent layers of
screening and finally the most
deserving candidates were hand-
picked.
Moreover, apart from physical
auditions, talent was picked from
other mediums as well like digital,
dancing schools, talent scouting
agencies etc. The channel has canned
the auditions round and is on its way
of shortlisting its top 16 contestants.
“When we go to small towns,
participants come and tell us that
while they have the option to opt for
the numerous dance reality shows on
other channels, they wait only for
DID. At times it is very difficult to
disqualify contestants. The talent
this time will speak for itself,” opines
Chawla.
According to Chawla, it is not just
about the hard work but also those
hard calls, right from changing the
format to getting new masters which
makes or breaks a show. “These are
not simple calls because you have
already tasted success. People already
know Geeta, Remo and Terence as
masters of DID, so the first shot with
new masters while is scary, it is also
exciting. For people working behind
the camera, the success of the season
will be determined by how the new
masters are accepted,” he adds.
The show has envisioned three core
elements i.e level of dancing, level of
training and the new format. Chawla
opines that the format of the non-
fiction indigenous talent hunt shows
which the Indian market produces is
not handled in the best manner.
“If you look at the International
formats or those formats which are
acquired for Indian audiences, the
core of the show is to keep alive the
entertainment and surprise quotient.
And therefore with this one, we not
only have tried to change the format
but have put a lot of rigor and hard
work with the available international
learnings that we have had across the
years to build a format which we
believe will get on to the
international platform.”
This season, the channel plans to give
talents an opportunity to perform at
the global platform post the show.
Chawla points out that one of the key
selection criteria this season was to
see if contestants have the courage
to compete with international
performers. “Even if the talent is raw
and ready to learn, we believe in
giving them a chance. The masters are
there to polish the talent in
contestants,” he says.
DID has always been a property that
has not just fetched good numbers for
the Zeel flagship channel, but also
attracted good ad revenue. According
to sources, the property is expected
to earn Rs 90-95 crore this season.
http://www.indiantelevision.com/televisi...n-5-150624
ANIL G
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