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Colors Infinity HD enters chart at No. 3; Sony Pix & CN back at No. 3
MUMBAI: Week 33 brought a whiff of
change for the English channels in
various genres. While newly launched
Colors Infinity entered the English
entertainment leadership chart with
its HD version, Sony Pix rejoined the
top three channels in the English
movie genre after about a month.
English entertainment
As per BARC data for the week ended
21 August, Colors Infinity HD, which
started beaming on 31 July, entered
the chart at No. 3.
Zee Café continued to maintain its
lead as it witnessed a huge surge in
viewership, more than double its
ratings compared to Week 32.
Star World also saw a rise in
viewership during the week, moving
one spot up to No. 2 on the chart. As
a result, AXN was displaced from the
top three channels in the genre.
English movie channels
The English movie genre also saw a
change during the week. HBO slipped
out of the top three channels and
Sony Pix was back at No. 3 after over
a month.
The genre grew during the week as all
the channels saw a rise in their
respective viewership. Movies Now
held on to the top spot, while Star
Movies moved up to No. 2.
Top five movies
The top-rated movie of the week
came from Zee Studio, thanks to its
airing of the animated action comedy
‘Kung Fu Panda 2’.
The second spot was occupied by
Movies Now with ‘Knight & Day’,
followed by Sony Pix at No. 3 with
‘Piranha 4’.
Genre leader Movies Now took the
fourth and fifth positions as well by
airing ‘Predators’ and ‘Evil Dead’
respectively.
Kids
The top kids channels saw a fall in
their viewership in the week ended 21
August.
Nonetheless, Nick continued to
maintain its lead, followed by Pogo at
No. 2.
Cartoon Network reclaimed its No. 3
position, displacing Disney Channel
from the top three.
Infotainment
Although the infotainment genre saw
overall growth, it was a week of
seesaw between the top three
channels.
While Discovery continued to maintain
its leadership, National Geographic
Channel (NGC) and History TV18
fought it out for the second spot.
Having a larger percentage of growth,
NGC moved up from the third to the
second spot, while History TV18 took
the third spot.
http://www.televisionpost.com/television...k-at-no-3/
ANIL G
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