MTV launches challenge for selfie-obsessed millennials | DTH Forum with Fastest DTH Updates

MTV launches challenge for selfie-obsessed millennials
#1
Shocked 
MUMBAI: MTV is giving all selfie enthusiasts a chance to whip out their phones and strike a pose with the MTV The Great Selfie Challenge. A digital show to kill boring and legitimize the unhealthy obsession of taking selfies, MTV The Great Selfie Challenge, is a show where five selfie enthusiasts will get the opportunity to travel across India completing challenges in the quest for the most epic selfie.

MTV India digital head Ekalavya Bhattacharya said, “While several brands have tried to create a quirky campaign around selfies, none of them have been particularly striking. They have almost always exclusively been contests asking users to send in their photos. How boring! What’s different about this show is that it isn’t just about an epic selfie but also the incredible, crazy and adventurous story that’s behind every great click.”
http://www.indiantelevision.com/televisi...als-150331
[-] The following 3 users say Thank You to Maharana for this post:
  • gapa, newklenCit, sriji


Possibly Related Threads...
Thread Author Replies Views Last Post
  Govt launches 'selfie with daughter' mobile app Sandesha 0 233 Tuesday 13-June-2017, 08:29
Last Post: Sandesha
  Viacom Velocity: 68% millennials trust online pals more than news or govt Sandesha 0 289 Monday 24-April-2017, 19:31
Last Post: Sandesha
  Oppo launches F3 Plus, kickstarting 'group selfie' trend Sandesha 0 185 Saturday 25-March-2017, 09:52
Last Post: Sandesha
  Nielsen: Millennials big-time streamers, watch 27% less TV than over 35s Sandesha 0 237 Tuesday 07-March-2017, 09:49
Last Post: Sandesha
  HC admits challenge to Care World TV ban Sandesha 0 179 Friday 02-December-2016, 08:15
Last Post: Sandesha

Forum Jump:


Users browsing this thread: