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Movies Now launches ‘High Rollers’ quiz for media & ad fraternity
MUMBAI:
Movies
Now
has
launched
a
first-
of-
its
kind
quiz
for
the
fraternity
with
an
aim
attract
media
agencies
and
advertising
clients
for
its
new
property
called High
Rollers .
To
participate
in
the
Hollywood
quiz,
media
agencies
and advertising clients can log on to
the specially created micro-website
and answer a few simple questions
about stars, movies, and Hollywood
trivia.
Movies Now has brought on board
Urban Ladder as the presenting
sponsor for High Rollers . Movies,
which will be aired include Taken 2,
Dark Knight Rises, Harry Potter & The
Deathly Hallows, Wolf of Wall Street,
What Happens in Vegas, Men in Black,
Wolverine, Knight & Day, Mr & Mrs
Smith, Transporter, Salt, Fast &
Furious 6 and Ocean’s 11.
The channel has been airing 24
Hollywood flicks that star megastars
like George Clooney, Brad Pitt,
Angelina Jolie, Cameron Diaz, Tom
Cruise, Jason Statham, Christian Bale
and Leonardo Di Caprio in the six-
week property. High Rollers will be
aired from Monday to Thursday at 11
pm.
Ten weekly winners will be awarded
prizes like 1TB hard drive, Sony
headphones and JBL speakers. What’s
more, the mega prize includes an
iPhone 6, which will be given to three
lucky winners. There will be a leader
board and whoever has the highest
points in a week wins. The ultimate
winner will be the person with the
maximum right answers.
The four-week-long engagement
activity will not just reward
individuals but also the agencies. The
individual scores will be added to the
agency scores. The Lifetime agency
point leaders will win two PS4s.
http://www.indiantelevision.com/televisi...ity-150831
ANIL G
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