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Star Movies, Zee Café topple leaders in Week 24
MUMBAI: Both the English general
entertainment and English movie
genres have seen new leaders in the
week ended 19 June, as per viewership
data released by BARC India.
In the English entertainment genre,
Zee Café jumped two spots to claim
the No. 1 spot, while AXN and Comedy
Central witnessed a major fall in
their respective viewership.
In the English movie genre, Star
Movies moved ahead of Movies Now to
become the No. 1 English movie
channel.
Incidentally, both Star Movies and Pix
(at No. 3) saw major growth in their
viewership, while Movies Now saw a
decline.
Among the top 5 programmes,
‘Jurassic Park III’ on Star Movies was
the second-most-watched film in the
genre, while other four spots were
taken by second season episodes of TV
series ‘Transporter 2’ shown on Pix.
Kids genre
The end of summer holidays in many
parts of the country clearly resulted
in a decline in the viewership of the
kids channels.
Though the pecking order in the genre
remained unchanged (top 3), the
channels witnessed a drop in their
respective ratings.
Viacom18’s Nick experienced a
marginal fall, while Pogo and Disney
Channel each suffered loss of over 15
per cent.
Infotainment genre
Unlike the kids genre, viewership of
the top three channels in the
infotainment genre witnessed a hike
during the week.
Discovery Channel continued to lead
the pack, followed by National
Geographic Channel and Animal
Planet.
http://www.televisionpost.com/television...n-week-24/
ANIL G
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