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TAM week 38: Colors eclipses Star Plus to capture No. 1 slot
MUMBAI:
Colors
has
been
slowly
but
steadily
strengthening
its
position
on
the
ratings
chart.
In
week
38
of
TAM
Media
Research
data,
Colors
has
managed
to
eclipse
reigning
Hindi
general
entertainment
channel
(GEC)
Star
Plus to capture the number 1 slot on
an individual level.
Leading the Hindi GEC pack, Colors
garnered 237 GRPs against the 232
GRPs in week 37. On the other hand,
Star Plus witnessed a downfall and
grabbed the second position with 222
GRPs in week 38 as against 230 GRPs
in the previous week.
Zee TV at number three saw a fall in
its ratings. The channel had
registered 156 GRPs in week 37, which
went down to 152 GRPs in week 38.
In the fourth spot stood Sab, which
recorded 124 GRPs, followed by Life
OK with 123 GRPs in the fifth
position. Sony Entertainment
Television further declined in ratings
and was seen at the sixth position
with 87 GRPs.
&TV came in seventh with 57 GRPs in
week 38 as against 59 GRPs in week
37.
http://www.indiantelevision.com/televisi...lot-150924
ANIL G
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