the proposal, which has been
gathering dust in the MIB for a fairly
long time, had been sent to ensure
greater coverage of the seven states
in the Northeast.
Although DD has a 24×7 Northeast
channel at present, it covers all the
states with the result that not
enough time is available to the
programming of each state.
Although Prasar Bharati had initially
proposed three more channels for the
Northeast around two years ago, this
had been revised to one channel per
state late last year.
It was proposed that since DD had
infrastructure worth several hundred
crores in each of the states, it would
require around Rs 6 – 10 crore for
initiating the production of software
of these channels. However, it would
then require regular funding to keep
the channels running.
While a letter had also been sent
recently by Prasar Bharati to the
Ministry in this regard, the issue is
also expected to come up in the
meeting of the Board on 7 September.
This will ensure that the programming
of each state gets greater coverage
and there is greater understanding in
the rest of the country about the art
and culture of these states.
The source said efforts would be made
through the Prasar Bharati Board to
push the proposal so that these
channels are cleared at the earliest,
particularly since the Government is
very keen to ensure that the
northeast is very much a part of the